[App Fridays] Valentine’s day or not; Betterhalf.ai or not?

If you’re tired of dating apps, and sick of swiping right hoping for the right match, give yourself a break. Now that Valentine’s Day and the frenzy around it is behind us, it is time to get smart about dating.  

Betterhalf.ai promises just that. Driven by artificial intelligence, it operates differently from other dating apps such as Tinder, Hinge, or Bumble. The swipe mechanics are gone, the sign-in via LinkedIn gives you a more ‘grown-up’ feel, and the phone number authentication keeps fake profiles away. Available on Android as well as iOS, Betterhalf.ai has more than 10,000 installs on Play Store.

We used the app for a week, and here’s what we think.

Across industries, the AI revolution has been bringing better decision-making capabilities such as self-driving cars, ecommerce, music or video. Similarly, Bengaluru-based Betterhalf.ai -- founded in 2016 by MIT alumni Pawan Gupta and Rahul Namdev -- uses artificial intelligence and predictive analysis to help people find a good match. Through compatibility scores based on multiple relationship dimensions and users’ interactions with the product, Betterhalf.ai tries to streamline their search.